Use this visual Do This, Not This guide to great business photos to optimize your Google Business Profile (GBP) for both storefront and home-based shops. For Additional tips, scroll to the bottom.
Your Lovingly Digital Marketing Specialist can help set up your GBP and/or integrate it into My Marketing Hub in your Lovingly Account. Email help@lovingly.com, call 800-533-1787, or chat via your Lovingly Account.
STOREFRONT
DO THIS
Exterior photos should show
the front of your shop & clearly include your business name on permanent signage.
NOT THIS
Exterior photos should NOT show
trash or angles that don't clearly show your business name on permanent signage.
DO THIS
Interior photos should show
your floral displays, checkout counter, and any other areas that customers would see.
NOT THIS
Interior strorefront photos should NOT show
cluttered, irrevelent, or messy work areas. **No dead or wilted flowers or plants.**
HOME-BASED
DO THIS
Exterior photos should show
your business name on permanent signage and, ideally, also the address.
NOT THIS
Exterior photos should NOT show just the front of your home.
It's critical to also show your business name on permanent signage with your address.
DO THIS
Interior photos should show tidy business work spaces and floral product.
NOT THIS
Interior photos should NOT show messy work spaces or irrelevant/non-product images.
ADDITIONAL TIPS
Quality counts. Your pix don't have to be professionally-taken but they should be in focus and well-lit. Using just the camera on your phone, you can take great photos!
Set the stage. Before you start taking photos, make sure your spaces (exterior and interior) are clean and organized. Remove any clutter or personal items.
Use natural light. Natural light is the best way to light your photos whenever possible.
Take multiple shots. Don't be afraid to take multiple shots of the same thing from different angles. You can always delete the ones you don't like later.
Edit your photos. Once you've taken your photos, you can use a photo editing program to make them look their best.